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“the Good,the Bad,and the Ugly”
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“The Good, The Bad, and The Ugly” of Social Marketing

“You’ll be left behind if you don’t do it,”

“It’s the future of marketing,”

“If you’re NOT using Social Marketing… A pox will befall your family and you will be swallowed up by a bottomless abyss”

Ok…
I made up the last one ;)

The point is - you’ve seen the incredible claims, scare tactics, and “Buzz” about Social Marketing…

The claims have become so outrageous about the “streets paved with gold”; it has become difficult to tell reality from fantasy.

There are effective ways to use Social Marketing that don’t involve spamming, creating 100s of Bookmarking accounts, and your efforts are directed to YOUR internet property, not some third-party Social Media site

We are all about using your time effectivly… no matter whether you a seasoned Internet veteran, or brand new to the business… time is the most valuble asset you have… use it wisely… we always look for tactics that produce the best Return On Effort (ROE)

In our first issue of GiantSlayer vNews we show you in real time how you can have Your pages ranking in as little as ten minutes…

Check it out

Nancy Andrews

Nancy Andrews




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“Why start with Part 6?…”

When I made this presentation at Yanik’s seminar I had already developed SEO into a “process” and I wanted the last thing for the audience to remember is that… this can be done… in real time… by real people… no smoke and mirrors.

Primetime Sporting Goods was a new site and the owner an SEO novice… since we had just started the SEO process, I had no proof for the audience that the “process” will work for you… only the proof of my own #1 listings.

The reason I could stand up in front of 500 people and say that Primetime Sporting Goods would reach page 1, was because I knew it was a repeatable process… sure there are changes in the algorithm from time-to-time but Google gives up hints.. and the “process” is repeatable for you every time… even if you can’t spell SEO ;)

I hope what I show you in this video (what I said, and what happened) will stay with you as you watch the full seminar presentation… “You can do it too”

If you follow the techniques I reveal in the presentation, you can reach page #1 of Google as well…

as I always say “SEO is simpler than you think” :)

Nancy Andrews

Nancy Andrews

THERE ARE 159 COMMENTS ON “SEO Proof… not promises”

Alaine

13. March 2008 at 09:16

Hi Nancy, I have enjoyed the videos so far and look forward to hearing more on SEO from you.

Ed

13. March 2008 at 09:21

What’s the best way (that’s not too expensive) to get started marketing your website?

Nancy

13. March 2008 at 09:22

Reply to Alaine » Hi Alaine and thank you for the compliment.

Nancy

13. March 2008 at 09:25

Reply to Ed »

Hi Ed,

The best way to start marketing your website is to get it found. Found on phrases relevant for your website. SEO does not need to be expensive. If you’ve not watched all the UG3 videos you should start there.

Matt

13. March 2008 at 10:21

Great Stuff! How can we get the “handout” of the list of recommended directories to try to get into?

Nancy

13. March 2008 at 10:25

Reply to Matt »

Hi Matt,

That’s a great request. We are actually working on something really special right now that will include this directory list. We’ll be done shortly and I promise you - it will be far more than you expected. Be sure to sign up so you get notified.

Nancy

P.s., just to get you started, I like elib.org, joeant.com and deeplink.us as some of the reasonably priced directories.

Pete Levelle

13. March 2008 at 11:27

Is this applicable to medical supply site(s) with some 1500 items (Apparel, exam gloves, incontinence to Wound care supplies.
We have been online for 7 years and generate about $40-50,000 a year in gross online sales.

Miranda

13. March 2008 at 12:23

Hi Nancy, thanks for the videos. I’m new to internet marketing, been to a couple conferences and planning to launch a small ecomm site for educational resources. Wondering how seo relates or compares to social media ? thanks. btw, its rare to see a woman on stage, ur success is inspiring. is there a way of finding out when u are speaking next?

Nancy

13. March 2008 at 13:32

Reply to Pete Levelle »

Hi Pete,

Thanks for stopping by. Yes this can work for any variety of markets including medical supplies. Medical supplies looks to be a really good market with strong, consistent traffic. I took a quick look at your site (I won’t disclose it publicly) and can tell you that a few changes would make a huge swing in your current Google rankings. Hint: Don’t go after too many terms in your title tag.

Nancy

13. March 2008 at 13:37

Reply to Miranda »

Hi Miranda,

I’m glad you asked about SEO and social media. I realize social media is all the rage right now. A little of it is good but most of it is a waste of your time and effort. I’m preparing a video now that will walk you and others through what works and what doesn’t. I think you’ll be surprised at what happens with our real life tests we share with you. ;-)

It is rare to see a woman on stage and I’m not sure why you don’t see more women out there. You’ll be seeing me on video shortly helping through that social media maze and I’ll be Yanik Silver’s guest at UG4 at the end of this month. I’m not speaking this year but I’ll be there. I’m also going to speak at Ken McCarthy’s The System seminar early this summer.

Javier Alvarez

13. March 2008 at 13:56

Hello,

I want to know if your tool, or other you now, can get the URL’s of submit forms from a list of URL homepages. The home page would be a directory domain and I want to get the submit page.

Nancy

13. March 2008 at 14:00

Reply to Javier Alvarez »

Hi Javier,

We don’t have a tool that spiders the web and creates a report of submit page URLs but there are many spider tools out there that could be easily customized to do what you want.

Nancy

Howard

13. March 2008 at 15:03

How to use expired domain names?
I understand the value of “old” domains that have expired.
I understand the value of having keywords in the domain name.
If you have an existing site (with a domain name!!) - how can you use the expired domain name effectively with this existing website? Do you just do a 301 re-direct from the expired domain name? What’s the value in doing that?

Nancy

13. March 2008 at 15:12

Reply to Howard »

Hi Howard,

Thanks for asking a good question. We use expired domains to drive content rich links to money sites. Not all links are equal in Google’s eyes which I’m sure you know. So if you can get a content site that drives themed links into interior pages, you win twice (i.e., you get authority links and you improve your deep link ratio).

An example I’m willing to share with you is http://www.headfirstgolf.com/. This was an expired domain we purchased and put up as a blog site.

tech project

14. March 2008 at 04:23

When can we expect the other videos?

Matt

14. March 2008 at 11:31

Hi Nancy!

Thanks for the response to my question about directories. I noticed that you gave us deeplinks.us as a good place to submit. I think the URL is actually deeplink.us

I just wanted to clear that up in case anyone else was confused.

Charles

14. March 2008 at 15:02

I have a VERY small budget, what can I do for the best bang for my little puny dollars?

Duncan Seward

14. March 2008 at 15:09

Good afternoon,

I took your advice yesterday and signed up (actually I was signed up for a year..they threatened to kick me off for inactivity) and submitted two articles.

Well, here is what didn’t happen..
I didn’t lose 30lbs
And women haven’t started throwing themselves at me

But I did receive expert author status and I viewed my article on a PR 6 page this afternoon with three deep links…who knew?

Thanks for your excellent advice.

Great work!!!

Nancy

14. March 2008 at 15:17

Reply to tech project »

Hello,

The other videos are available now. Check tabs at the top of the page.

Nancy

Nancy

14. March 2008 at 15:25

Reply to Matt »
Hi Matt,

Whoops! Thanks for catching my typo I appreciate you coming back and mentioning it. I edited my original comment to fix it.

Nancy

Nancy

14. March 2008 at 17:10

Reply to Duncan Seward »

Hahahahaha,

Well it’s not a cure all for non SEO woes but it’s sure worth the time as you noted. Thanks for a good laugh Duncan!

Nancy

Nancy

14. March 2008 at 17:21

Reply to Charles »

Hi Charles,

I took a look at your site. You need to do a couple things - build critical mass in total links and continue to build deep links. Now you have a blog site you link to but you don’t use it to help the main site (by main site I’m referencing the URL you left in your comment submission). I bring this up because it’s a free source of links. Retooling how you use that coupled with article directories and a cheap but good directory submission service would be very small change yet effective.

Nancy

Michael Leahy

15. March 2008 at 13:58

We’ve been in the top 10 of Google SERPs for years for keywords like “chess software” and “chess openings.”

How would you recommend getting into the top 3?

Nancy

15. March 2008 at 14:28

Reply to Michael Leahy »

Hi Michael,

Going from the bottom of page 1 to the top of page 1 on Google is a game of fine tuning. I’d need to spend a fair amount of time understanding your site before I dished out good advice. And you provided me no data at all. However, assuming the site you to which you refer is the one you typed in the URL field, one thing that did jump out at me is that you’ve got a very light deep link ratio. Most of your backlinks point to the home page. I thought for a moment that this was a site without many pages that would cause the home page backlink loading to make more sense but then I saw that Google’s indexed over 800 pages. So one thing I can say is that you should improve the deep link ratio for top of the SERPs listings.

Nancy

Todd

16. March 2008 at 21:39

Nancy,

I know you were a Stomper at one time. Not sure what happend there… I have even spoken with you a few times in person and on the phone about your shopping cart. I see and agree with what you are showing here. However, I’m not sure I see anything new? I’m not trying to be rude… But, for someone who has been at it a little while, like me, what you are showing is still kind of the same ole same ole stuff. At least for me anyway? I have seen all of your videos here in the blog. But I still fail to see anything new?

What would you be offeing that would be different from say a Stompernet membership?

Respectfully,

Nancy

17. March 2008 at 07:47

Reply to Todd »

Hello Todd,

I’m not sure I clearly recall you but to clear up the ‘history’ question you raised about my past relationship with Brad and Andy, I was a member of an early coaching program they did years before Stompernet. Brad and Andy then asked me to help them out with a re-launch of that program as well as asked me to do presentations for them. Andy asked me to help him with Stompernet also.

What I found with Stompernet frankly disappointed me. There was no clear step by step plan to get folks to the top of Google. I had significant disagreements with some of what they promoted like focusing on long tail keyword terms and the comments that expired domains lose all page rank. Both of these tenants are wrong. And I didn’t think that having SEO experts publicly disagree with with other in the forums was helpful to the members.

I’m not sure I understand your ’same ole same ole stuff’ comment. None of the strategy I shared at Yanik’s UG3 seminar was in my prior presentations. What LiveBlueprints does is to provide a step by step plan for folks to go from nowhere to page one of Google. And as to it’s effectiveness, well I’ll leave that to our members to tell you and others personally in their own words - some of whom are ex Stompernet folks. Look for that shortly.

However, if you like Stompernet and you are getting return on your financial investment, stay with it.

Best of luck to you,

Nancy

Mike Chudej

17. March 2008 at 11:26

Nancy,

Ex-Stomper here. Just read the post. I really like your approach better “only focus on the main keywords” and those long tail will come automatically. (This alone is a dagger in the heart of other gurus).

It puzzle me why I was told to focus on long tail to start with.

I too did not make the most out of my 14 month long StomperNet membership.

I really need a step-by-step guide. Action plan that I can follow on a daily basis. There wasn’t one.

Trust me that it is always better to have a plan and know what to do when you are brand new to the game.

I found you too late. You’ve already closed your program. Perhaps, you can point me to the right direction (make some money then join you to get the blueprint).

I have 3 struggling sites that make less than $600 since Jan’07.

http://www.RightAudioBooks.com
http://www.Stop-Bad-Habits.com
http://www.RightLingerie.com (just went live a few weeks ago).

Can you please help point me out to what to do? I really need those sites to be generating some income. A combined profit of $1,000/month is good (just like salary day all over again). Anything greater than $3,000 is excellent.

P.S. When will you be opening your class again?

Mark

20. March 2008 at 11:12

What Nancy is telling you here actually works well. I know from my own experience in getting my pages to number one listings in Google. I was in StomperNet too and it is okay if you want to build a store to sell and ship goods, and if you can pay $10,000 yearly fees. However she is correct in that the “stomping” site had not clear plan to stomp Google. I think they tried to do too much at once and were running in all directions, which was confusing to most people. Nancy just says do this, and this, and this. You do it and it works. I’m not even a paying member of her site (blush) but I compared what she says to what I’m doing and it is working well for me me. I get millions of visitors to my sites and make a nice living. Anyway, just wanted to say that my test results show Nancy is telling you good stuff here so a big thank you to Nancy, you go girl. :-)

Fred

20. March 2008 at 11:34

Hi Nancy,

My name is Fred and i am mostly doing affiliate marketing. I am experiencing some success so far with my tactics but i need to take things to a higher level..

My question is the following….since my websites are aimed only at affiliate marketing, i am afraid that if i pay $300 for an inclusion in the yahoo directory it will be rejected…

Here is one of my website: http://www.easyacneremedy.com
(this is a new site…i dont want to show my main earner, but they are built on the same principles))

What could i do to have it included in Yahoo and Joeant??

any suggestion?

Duncan Seward

20. March 2008 at 15:30

Good afternoon,

Do you know when you will be opening up the doors again?

Regards,
Duncan Seward

admin

21. March 2008 at 07:23

Reply to Mark »
Mark,

You don’t really know me so realize I say this tongue in cheek:

I owe you a big wet one. ;-)

Seriously, thank you for your honesty and willingness to share your experiences with the public. I admire and respect that highly.

Nancy

admin

21. March 2008 at 07:25

Reply to Duncan Seward »
Hi Duncan,

We are working on our program, which is working very well for our members, and super-charge it further. Please be a bit patient and sign up (if you have not already) so you stay appraised of what we are working on.

Nancy

Cherie

21. March 2008 at 10:35

Hi Nancy

Great to see a woman up there on the podium. I have a question, I have a recipe site that gets around1000 visitors a day but doesn’t really pull in much money, how would I go about increasing it’s revenue without spending too much

Cherie

Pete

21. March 2008 at 11:00

Nancy,

I’m a curent member of your liveblueprints program and just yesterday pulled my attention off Stompers SMARTS program which I’m also a member of. They are taking yet another week break .. ;(

Nancy .. thanks for publishing the raw goodies on SEO .. that really works. I would though like it if you spent more time with existing members and offering more webinars. I have not heard from you for several months …

How about more case studies .. it would help many of us existing paying customers.

Jon Lutz

21. March 2008 at 12:54

HI Nancy:

I got an Email from David Bass to go to your KillerSEOVids. But when I go there, it says you are SOLD OUT. Is that true?

I really, really, really NEED HELP with SEO and to drive my websites to the top of the Search Engines, along with linking Articles to my websites and my Blog to my Websites and Articles.

How can I get your videos so I can watch them? Does it cost to get onto your LiveBlueprints Videos? If so, send me an Email on how much, or what I can do to get them.

Thank you,

Jon Lutz
Promoter Power LLC

gregory

25. March 2008 at 02:52

Hi Nancy,

Thanks for your most inspiring videos. I am looking to build my first site in the very near future. I would like to ask whether, from an SEO standpoint, is it better to build a html website or a wordpress blog.

Thanks

Greg

admin

25. March 2008 at 14:56

Reply to gregory »
Hi Gregory,

I’m glad that you’ve gotten real value out of the videos - that’s been my goal.

What type of website you put up depends on what type of business you want to start. I love Wordpress blogs but they are a poor choice for an ecommerce site. They are great for content sites, however, so if you want to pursue an affiliate business, then WP is a good choice.

I have a surprise shortly for folks like you who are just getting started that will cover this and many other important topics to really give you a proper start so you don’t waste time and money. Just give us about a week or so to get the final touches included - it will be worth the wait.

Nancy

Timothy W. Crane

25. March 2008 at 15:30

I really love these videos. I encourage anyone to sign up for your newsletter if nothing else, just to see all 6. They really blew me away. I found out that getting people to come to your site is a lot simpler than most of the gurus want you to think. It also shows that most of their tools are worthless pieces of @$7*! A small group of Internet publishers and I are on a quest for 1,000,000 page views per site, and I thought it was next to impossible, but thanks to your free videos, I can now see that it is just a methodical process that is often looked at backwards. I can now start a linking campaign without the guesswork and futile website optimization that so many marketers fall in to. It’s nice to hear some real info from a Regular Jane on traffic building. I look forward to rel results!

michael curry

1. April 2008 at 11:56

Your video on seo and getting traffic is just awesome. finally someone telling the truth how it relly is….
Your Friend @ http://www.learnmarketingsuccess.com

http://www.askmichaelcurrynow.blogspot.com

Daniel

1. April 2008 at 12:03

I’ve been slapped by Google recently.

My traffics shrink by 90% and so is my sales. Worst of all, I’ve only one site and this site my only source of income.

100% of my traffics come from natural search engine via seo.

I’ve been working and focusing on the site for more than 2 yeras. Lately, I’ve been having sleepless nights for more than a month… thinking deeply about giving up.

For your info, I am in a majestically tough market i.e. credit cards.

Initially, I was enjoying 1st page listing on Google for at least 20 keywords.

My main seo back then was site bookmarking and buying links from related sites.

I would like to know should I continue with buying links, especially site wide links? I heard it could have so called “Google Bowling” effect.

George Try

1. April 2008 at 12:12

I just got this how do I get all the videos I have missed
thanks
George

admin

1. April 2008 at 12:50

Reply to Timothy W. Crane »
Hi Tim,

Sorry for the delay in responding - I’ve been traveling a bunch - first to NYC for a quick family vacation and then off to LA for Yanik’s UG4. I’m glad you found the information useful. When I was at Yanik’s UG4 two unrelated folks came up to me and told me how much more money they are making now just because they started implementing the information I shared in the UG3 videos. One person was at UG3 and has been quietly making substantially more money for a year and the other just found the videos posted here a few weeks ago and doubled his income. I can’t tell you how gratifying that is for me. I love seeing the average Joe win!

Take care,

Nancy

admin

1. April 2008 at 13:02

Reply to Daniel »
Hi Daniel,

I’m sorry to hear of the position (and hence monetary) loss. Google has been causing a few folks some level of grief lately - you are unfortunately not alone. You didn’t give me your site or your particular keywords so what I can offer you in terms of advice is limited. As you get to know me you’ll find that I don’t just shoot from the hip, I’d rather offer more focused advice so you can really move ahead.

What I tend to find with those who have fallen recently is a couple metrics are now out of align with what Google is looking for. Just guessing from the limited amount of data you provided is that your deep link ratio may be very poor and the weighting of the keywords in your backlink anchor text may be too heavy. Deep link ratio is the amount of backlinks that point to the home pages as a percentage of all links pointing to your domain. The more links that are pointing to interior pages, the higher your deep link ratio. If your deep link ratio is less than 30%, you need to work on this to correct it. I am moving a site right now that has a deep link ratio of over 75%. Now you don’t need to go this far - I’m offering this up as an indication that you don’t need to worry that if you go higher than 30% you’ll have issues.

You mention that you were buying run of site links. That’s not a good idea. For one I’ll guess you’ve aimed them at your home page which would keep your deep link ratio low. Secondly it can easily get the keyword weighting in your anchor text too high. Finally Google has said (via Matt Cutts) that they are hunting down sites that sell run of site links and preventing any page rank transfer.

A better option is to create your own link generating sites. While I cannot get into details here of just how I suggest you do it, this is just one of the very effective strategies we use in LiveBlueprints. However, if you’ve listened to all the UG3 videos, you can get the basic concepts of how to create a number of authoritative sites quickly and without a ton of expense.

Hang in there though and don’t give up. You worked hard to build a good business and it is fixable.

Nancy

admin

1. April 2008 at 13:18

Reply to michael curry »
Thank you Michael!

Nancy

Mark Puckett

1. April 2008 at 13:25

Hi,Nancy
I’m looking for a guide that will tell me what to do. 1234 etc. Is there such a thing? Information overload is my biggest enemy.
Thank you

Jaap

1. April 2008 at 13:51

Nanacy,

I visited a lot of SEO websites.
At the end a lot are, in my opinion, just telling what I heard already.
There’s a lot of the same information in SEO country……

Your liveblueprints is giving me fresh ideas.
Big thanks from the Netherlands.

D. Brown

1. April 2008 at 14:18

Nancy:

Do you a support desk or somehow I could contact you.
I would like to do an interview with you.

Daniel

1. April 2008 at 15:09

Thanks Nancy for the encouraging words.

Wow! Your pointer on the deep link ratio is really open my eyes. I never knew such rules existed and affecting me badly.

My latest check shown I’ve over 17,000 backlinks for my homepage(domain), mostly from the site wide links I’ve bought.

And I am sure the number of links that are pointing to my interior pages is less than 5%.

Nancy, it seems to be the right time to terminate some of the links I’ve purchased.

Which type of links do you suggest to be terminated? Should I start with site with low page rank first? Or the site that having the most pages with my link?

What numbers of backlinks should I reduced from the current 17,000 backlinks?

I also noticed that if I buy site wide links(which means my link can be found throughuout the site I advertised) for my interior page, I’ll almost immediately get penalized. Perhaps Google think it’s impossible to get a few hundred pages links overnight from a singel site. What do you think? I am thinking of terminating such links if what I am saying is true and profound.

Lastly Nancy, do you have any products for sales? I am impressed and interested to learn more from you.

admin

2. April 2008 at 07:02

Reply to Mark Puckett »
Hi Mark,

I’m not sure if you are referring to SEO or just getting started with an Internet Business. Live Blueprints is a step by step coaching program on SEO. It’s set up in three phases wherein you first start with an assessment of your site, your market and your competition. We even have you review how your business plan fits into your personal goals - what do you really want to get out of your online business. Then you move to your site. Many people think that having a site map is enough for internal site SEO but it’s not. Our course has you build your site into a finely tuned engine. Then you move to the off site components. Backlinks are the fuel for the engine you just built your site into. But it’s not a game of quantity - it’s one of quality. We show you how to do that.

If you are looking for beginner’s advice - how to get started, hold on as we putting the final touches on a 90+ page manual to get everyone started with their Internet business. A practical, step-by-step guide to help you get up and running as fast as possible. If this sounds interesting, sign up to be notified as soon as it’s available.

Nancy

admin

2. April 2008 at 07:04

Reply to Jaap »
Hi Jaap,

I’m glad you found this helpful. We’ll be releasing even more information shortly so be sure to come back or sign up for future notifications.

Nancy

admin

2. April 2008 at 07:18

Reply to Daniel »
Hi Daniel,

Dropping run of site links can be done but it must be done carefully. [Note - for those of you who are new to SEO, run of site links are links you purchase from a site owner and typically the same link to your site is placed on every page of the other owner’s site pointing to your site.] About 2 years ago our flagship site TheGolfCollection.com had hundreds of thousands of backlinks which I freely admit I built up in part via run of site links - you can actually see this if you go to http://www.marketleap.com and use the link popularity check tool with http://www.thegolfcollection.com as the domain name to check - they keep historical data. But based on what I saw and read, I was concerned that this would not be a strategy that would work well long term so I dropped them.

Daniel, if you are going to drop links, start slowly with one of the smaller ROS link first. You MUST have a program in place to strategically replace links with very high quality ones. These high quality links can be much, much fewer in number than the ones you end up dropping but the key is that there is a quality build going on at the same time.

As far as products for sale, I offer a coaching program for SEO. We’ve been closed to new members for a number of months but we will be re-opening soon. If you are interested, please sign up if you’ve not already done so and you’ll be kept appraised of new announcements.

Good luck!

Nancy

admin

2. April 2008 at 10:55

Reply to Pete »
Howdy Pete,

I will be introducing some new webinars over the next few months. It’s more important to me to get new information out and as high quality as possible. But it’s a fair comment.

However your comment about more case studies confuses me. I respond to all who ask so if you want me to do a case study of your site, then all you need to do is submit a request including the information I request (posted prominently at the top of the forum). I certainly encourage folks to submit but I can’t force them. Many members prefer to sit on the sidelines and watch and while that is wonderful if it works for them, you can’t hold me responsible for their quiet choices. ;-)

Nancy

[Note for readers of this blog - Pete is a LiveBlueprints member and has asked some questions I’ve addressed above. Within our membership I am available for case studies - I don’t do them outside of the membership.]

admin

2. April 2008 at 10:59

Reply to Jon Lutz »
Hi John,

I apologize sincerely for letting your comment sit for so long. I was traveling when you sent this and have only just gotten back home to settle in and catch up.

The entire presentation I gave at UG3 is available now on the site for free and I was just at UG4 last weekend and had two folks come up to me and tell me how much more they are making just because they followed my presentation guidelines. But for those who prefer more of a step-by-step approach, we are going to re-open our Live Blueprints SEO coaching program shortly (it is a paid program) so come back frequently over the next few weeks or sign up for our newsletter and notifications list.

Hope this helps!

Nancy

Daniel

2. April 2008 at 11:17

Thanks for introducing the marketleap tool. It’s very useful.

Perhaps in my industry the number of backlinks is utmost important.

I’ve checked against other competitors and most of them have more backlinks than me.

I know a competitor who is spending good money to buy links and is enjoying a PR 6. It is ironic this competitor site is not affected by the recent Google slap. Sometimes I really feel ujust and hard done by. It seems the small guy always get knock 1st whereas the big gun is not punished at all.

Nancy, since you’ve experienced in dropping the ROS, how long do you take to eliminate them?

I am thinking of changing the anchor text for the ROS to prevent high keyword weighting. Is it ok to do so?

Btw, I’ve signed-up for the notification.

admin

2. April 2008 at 12:30

Reply to Cherie »
Hi Cherie,

I apologize to you also about the time I have taken to respond. Your email got overlooked when I was traveling which I try not to do … but … ;) Thank you for your kind words!

As far as your recipe site goes, you are clearly getting good traffic which I’m assuming some component of is buying recipes or a recipe book. I’m a big proponent of expanding a market niche horizontally to increase sales. By that I mean if you have a focus, expand it to tangential but highly related products or services.

You know their focus is on cooking/baking so if I were you I’d start to offer some kitchen accessories on my site. For example there are aprons, potholders, cookie jars and cannisters, bakeware and cookware and even some small appliances that all can be offered to your already loyal audience. The items I’ve listed above I know you can get drop shipped for you so you don’t need to hold inventory. You may need to get a more robust site with full featured shopping cart for ecommerce products but there is a way to do that without totally disrupting what you have. (If you really don’t want to sell yourself go to CJ [commission junction] and sign up as an affiliate and sell high end items as an affiliate. Williams Sonoma offers affiliate deals through CJ.)

An alternative would be to build a cooking membership. Now that’s nice because you could set it up for a modest monthly fee (say $29 per month or higher) and get a stable income while fostering an even stronger bond with your customers. For best success, you’d have to support it which does take time. In addition to access to an extensive recipe list have forums for discussion to get members to connect with you and each other. Then do some videos of you cooking a dish or an entire meal once a month as a way to continue to provide interest and good content. Also add a dozen or more new recipes a month for value and highlight them so the members see the value. If you could produce a good hour long video each month and added a dozen or more recipes that could easily get you a $49 membership fee. If you could manage to get some well known cooking authors to participate in interviews which you release once a quarter, that membership fee could be $69 or higher. See how a bit more effort and creativity puts a lot more money in your pocket?

So there are 2 ideas for you to grow your revenue. Neither requires a lot of investment. On the ecommerce hard goods suggestion if you are not set up for that now that could run you a couple hundred by the time you are fully set up and ready to go. On the membership fees, some membership software is expensive and some isn’t. We run Live Blueprints on software called Moodle which is actually developed for online instructions used by many universities and is free. Documentation can be sparce in places and support is very light but it’s free (did I say that already? ;) ). You can shoot videos and convert them for website play without a lot of investment in software and many people already have a good video camera.

I hope you’ve found this helpful. Keep me appraised if you decide to implement any of this - I’m here to help.

Nancy

admin

2. April 2008 at 12:39

Reply to D. Brown » Hello D.

If interested send me your full contact information including your website URL, a bio about you and an overview of your company and what it does. Then we’ll take a look. Send it to nancy at liveblueprints.com.

Kim Harrison

3. April 2008 at 11:13

Your first video recommended going to giantslayersvnews…I could not find it; did I mis-type the URL?

Nancy, your information is refreshing. And so understandable.

Thank you; there is a reason for your success!

admin

3. April 2008 at 11:31

Reply to Kim Harrison » Hi Kim,

Thanks for the kind words!

You get to Vnews by signing up in the subscription box to the right of the video and the Vnews (a pdf file) will be delivered to your email.

Nancy

Duncan Seward

3. April 2008 at 12:02

Good morning,

There is a light at the end of the tunnel. I have a small SEO business to provide for local search in addition to my mortgage business.

I love the challenge of SEO however I have become increasingly jaded over the last few years.

Your newsletter was refreshing. The information that you have provided is clear and straight forward. I look forward to the day when you open your doors.

Regards,
Duncan Seward

admin

3. April 2008 at 12:15

Reply to Duncan Seward » Thanks Duncan! - Nancy

Tom Lynch

3. April 2008 at 12:57

Nancy,
Just received my first issue of vNews and I really like the layout and videos. I found it to be very informative and the videos are easy to listen to. Unlike many of the gurus videos that start with music blasting and the speaker seems to almost be yelling and/or talking so fast you think they are on crack. At the risk of not being PC, your also easy to look at.
Tom

admin

3. April 2008 at 13:08

Reply to Tom Lynch » Tom - You just made my day! At my age I don’t get many ‘easy to look at’ comments. I’ll take that over PC any day.

Nancy

Jeff

3. April 2008 at 18:32

Hey Nancy,

I learned more watching these videos than I’ve learned in the past year from all the so called gurus. These guys all seem to know what they are talking about but I always felt they were leaving out some key parts. You just filled in some of those key parts in about an hour. I’m looking forward to more videos from you.

I am writing articles and in my resource box I have one link to a squeeze page that is provided to me through a membership site to sell an affiliate product. I’ll be getting rid of the membership site as I can create my own squeeze page. Besides I don’t want any middle man to deal with.

I wanted to get a blog going because that’s what all the guru’s say to do. So after submitting my articles to Article Marketer I post the exact same article on my blog with the exact same resource box. I now know after watching your videos that I should have 3 links in my resource box with 2 being to internal webpages on my website. Problem is I don’t yet have a website. For now I just want to promote affiliate products. Should I promote affiliate products from my wordpress blog or should I build a website and do it from there?

My guess is that my articles should send have links to my website and my blog should also have links to my website and I should promote affiliate products from my website.

Any help would be appreciated.

Thanks,
Jeff

Ranadeb Ray

3. April 2008 at 23:56

Hello Nancy,
The videos are really good.

Mike

4. April 2008 at 00:39

I’ve downloaded the pdf but couldn’t click on the video things.

Do you have their urls?

Thank you

John From Business Kickstart

4. April 2008 at 05:47

Hello Nancy. Awesome honest video!

Social marketing is a fantastic way for the little website owner and home business entrepreneur to compete with the big companies in the organic search engine rankings.

Social sites are a dream come true for getting fast indexing, you are right there, without a doubt.

I love your professional videos and honest advice.
keep the good advice coming.
Sincerely,
John from Business-kickstart.com

admin

4. April 2008 at 06:24

Reply to Ranadeb Ray » Thanks Ranadeb! - Nancy

admin

4. April 2008 at 06:27

Reply to John From Business Kickstart » Thanks John - I’ll keep working to keep these videos which present all sides of the story coming.

Nancy

John Cowburn

4. April 2008 at 06:45

Hi Nancy

quick question: what’s your views on using subdomains. I have a good main domain which is 2 years old and is very suitable to use with just about any subject ie - http://www.subject.domain.com

About.com seems to use them with no penalty!

sherluis

4. April 2008 at 07:42

Hallo Nancy. I enjoy your SEO advise and tips from june last year. I only see, you are the only guru who care and answer as you can to all your fan.

I try to market or sell something different but this is not about porno sites or similar. The is only secret for men :)
So far, I got some sales thru sosial marketing, like yahoo answer or forums.

I try so hard to rank in Google for specific keywords and looking forward to take any of your course. I just plan to built another site because I reckon I can’t reach to the top page on Google with that sales page(1 page only) - also there are many people have the same sales page.

Thank you for inspirasing video.!

admin

4. April 2008 at 08:14

Reply to John Cowburn » Hi John,

There has been an interest in some corners in subdomains over the last few years as they have been believed to offer an unusual opportunity to rank the same site multiple times. In the past I had seen clear evidence of that on both Google and MSN despite Google’s stance that there wasn’t any real preference to go with subdomains vs. subdirectories.

This last December (2007) Matt Cutts posted the following on his blog:

For several years Google has used something called “host crowding,” which means that Google will show up to two results from each hostname/subdomain of a domain name. That approach works very well to show 1-2 results from a subdomain, but we did hear complaints that for some types of searches (e.g. esoteric or long-tail searches), Google could return a search page with lots of results all from one domain. In the last few weeks we changed our algorithms to make that less likely to happen in the future.

In a handful of markets where I had seen subdomains working well for mulitple listings I don’t see them anymore. So I don’t think there is any hidden advantage to subdomains any longer but certainly there is no penalty. In your specific case if you are looking to build a site on a broad range of mostly unrelated topics, this is a good way to go.

Make sense?

Nancy

admin

4. April 2008 at 08:37

Got this personal email from Gary D.:

Dear Nancy,

I just received and devoured the first issue of your newsletter. The first thing that comes to mind is..Yayyyyyyyyyyyyyyyyy!!…No bullshit!!….

Being a relative newbie….the information was outstanding. I can’t tell you how much I appreciated the view on Squidoo and Hubpages….as many are touting both as the great next coming.

Bet ya ruffled some feathers with that one!!….I like feather Rufflers!!

You have a fan….that is for sure!

I look forward to the next one!!

admin

4. April 2008 at 08:39

Reply to Gary » Thanks Gary! Vnews will be coming out monthly and I’m totally committed to sharing information to help you grow your business. Sometimes that may cause a little ‘feather ruffling’ I suppose but I’m more concerned about all of you - not all of them. ;-)

Nancy

admin

4. April 2008 at 08:55

Reply to Jeff » Hi Jeff,

Thanks for the nice comments. Now to your questions…

I went over to your site and took a gander. The set up you have now is a blog that sits in a subdirectory which is fine. The home page is blank. So I was unclear about your full plans from what you wrote below but it seems to me that all you need to do is to put the squeeze page on the home page - you don’t need a separate site for that.

Now when you create the squeeze page put a discrete link down to the blog home page. I suggest to folks that this is best done in a footer link in slightly smaller font than what you use on the squeeze page and in slightly lighter font color. You don’t want to try to make it invisible - just reduce it’s visual impact on the squeeze page.

On your article submissions, do not post the article content on your blog. Keep the content on your blog completely original to avoid potential issues with duplicate content.

So it seems to me that you are close, just build that squeeze page on your current site’s home page and you are ready to rock and roll.

Nancy

admin

4. April 2008 at 09:02

Reply to sherluis » Hi Sherluis,

Thank you for your kind words. I actually do want all of you to enjoy huge success with your online businesses. I believe absolutely that anyone can build a sustainable, successful business with a little hard work and good counsel and I’m here for the counsel.

I’m glad to hear that you have come to realize that you need to get a sales page that is unique and different from the same old page that everyone else is using. That will help. I’m not sure if you are selling a product directly or if you are selling on an affiliate basis. If it’s the latter, read my response to Jeff above who has a blog up already set up on a subdomain.

This is a perfect set up for a one product sales site because you can build content below while focusing the stronger home page for a sales letter page designed to convert for a single product or, as in Jeff’s case, a squeeze page to build a list and get sales.

Make sense?

Nancy

admin

4. April 2008 at 09:05

Hi Eveyone I got this direct email from Bill C. -
Hi Nancy,

I just wanted to say you are AMAZING!

I just watched your video on how to get a page to rank on google in less than 10 minutes and I was amazed!

I have been struggling on-line making no money and I have come across your videos and teaching and I am just so happy to have found you. I have all sorts of affiliate marketing stuff and sites and everything looks real good but I just don’t have the Killer traffic you produce.

I just launched a new site with a great product and I am just wondering how it’s going to rank being a one page site with limited information I am teaching myself everything I hope I can hit a home run or 2 to get me going. :)

Thank you so much for the videos and the vnews!

Bill

admin

4. April 2008 at 09:08

Reply to admin » Hi Bill,

You are now the 3rd in a series today that has brought up the difficulty in ranking a one page site. My counsel is that you shouldn’t have a one page site. It can LOOK like a one page site but you really need to put a blog behind it (in a subdirectory) and use that for content generation and ‘in content - in context’ links up to the home page. I’ve written more extended replies to Jeff and Sherluis so read those responses and that should give you a few ideas.

Make sense?

Nancy

Gordon Diffey

4. April 2008 at 09:12

Hi Nancy,
Brilliant thank you. I much prefer common sense to hype, especially when it works.

admin

4. April 2008 at 09:20

Reply to Gordon Diffey » Thanks Gordon! Best success to you.

Nancy

Michael Curry

4. April 2008 at 10:34

Hi Nancy,
This was another Great video sort of letting the cat out of the bag and sharring the truth about social media marketing…
I personally think social media marketing is a good thing however like you point out it is just a tactic to be put to use in your overall plan…
Your Friend @ http://www.learnmarketingsuccess.com

Marvin

4. April 2008 at 12:26

If you believe what you read SEO is dead or at least dying. I must wonder if the reason for this idea is because it seems that prior to the infamous Google slaps so many SEO companies were creating sites that were padded with keywords and links which allowed them to rank well without having any real content.

Your site is a breath of fresh air in the often convoluted and hype prone internet marketing community. Common sense and real information are what all marketers need in order to get results and not simply end up chasing their own tail.

Congratulations in offering perspective, sanity and a rational realistic overview of SEO.

Omaha SEO

4. April 2008 at 12:56

I had the same problem as Mike - except I managed to capture the URL, but only for the video that’s already posted here. Not the second video.

I double click on the frame in the newsletter, I’m prompted whether I want to allow the program to connect, I click “Yes”, and then the square goes white. No video.

Should I drive over to thegolfcollection.com retail store? It’s just about two miles from my house. Can I watch the video there?

I’ve avoded the social networking site hysteria. Much like you Nancy, I just didn’t think the numbers added up. You’ve done one better and put it in video format. Links still rule.

Paul Sidelinger

4. April 2008 at 15:52

Hi Nancy,

What is your thoughts on pay per click advertising? Honestly, I’m not a big fan of it but I know there are many people that do well with it.

I think it really depends on your industry.

Your thoughts are appreciated.

admin

4. April 2008 at 17:06

Reply to Paul Sidelinger »
Hi Paul,

This is a good question. There are many tools for driving traffic, SEO is but one of them. We use SEO for over 80% of our traffic to TheGolfCollection.com (TGC) and there is a reason for that. When you are hard goods ecommerce, PPC may or may not work for you. In our case we tend to move in to PPC to capitalize on specific opportunities tied to products or good buying times of the year. It’s a balance of the cost per visitor with the conversion rate and average profit per sale. The lower the PPC cost and higher the conversion rate and/or profit per sale, the better PPC works as a traffic generating tool.

PPC like any other traffic driver takes time to master. I see so many folks rush in with new (untested) sites with no knowledge of PPC and lose a bunch of money they didn’t really have. PPC ads like Adwords is a matter of constant testing. What works in one market doesn’t always work in another. And the better you get, the lower the ad cost gets. For example, when I was working intensely with the baseball site (PrimeTimeSportingGoods.com) the owner started a PPC program for a line of baseball bats he had pretty good margin on. Unfortunately he made the mistake of bidding at the top, not testing and ended up paying just over a $1 per click. After we worked together we brought his average PPC down to $.35 a click and increased his conversion rate from .5% to 1.25% and he started making decent monies pushing this one product line.

So I feel PPC is one of many available tools for driving traffic. I have one very successful friend who drove his business to 7 digits on PPC and then started SEO. The thing about SEO is you invest up front with time and effort to get a sustained free flow of business later. And that appeals to me. :)

Nancy

madhulata singh

4. April 2008 at 20:00

I am not ina position to invest, so pl. suggest Business without investment or Free or on trial.
Thanks

admin

5. April 2008 at 08:01

Reply to madhulata singh »
Hi Madhulata,

If you have absolutely no money - not even say $100 or so to invest in a business, I’m probably not the person to help you. What I do is help people build a long term sustainable business and that takes a little investment. It doesn’t take much to start an affiliate marketing business and you could do that with content sites you ‘borrow’ your ‘real estate’ from but that’s not my focus.

But to get started with absolutely no money, go over to wordpress or blogsome and get a free blog. Sign up for Clickbank or some other affiliate service and start putting up pages on that free blog with good copy, preferably some nice images and your affiliate link. That would put you in business.

It won’t be overnight but you could get the free blog pages to rank and start to make some money.

Hope this helps.

Nancy

admin

5. April 2008 at 08:12

Reply to Omaha SEO »
Hi Kevin,

The video is accessing the Internet so if you weren’t connected, it won’t play. We are currently working on improving our compression ratios to eventually have the videos all self contained on the pdf but for now they are too large and no one would want to wait the time it would take to download the pdf.

The second issue is that because the video is accessing a common source, if too many people are accessing it at the same time, it won’t play. We’ve found all video hosting sites do this. At one point yesterday we were getting a couple downloads a minute and most folks were looking to watch the videos immediately thereafter. I’m guessing you tried to view during one of our peak times. If you try again it should work.

BTW, our retail store is just for The Golf Collection business. I don’t work out of the store, my staff does but they are trained not to permit anyone into the back office. We run our business on a very virtual basis. My husband Bob and I work from home, I have a couple employees at the store and one consultant that works for me in another state. With phones, chats and email we are very communicative although since I live close to the store (in the Ridges) my afternoon walks with my dog can have me popping into the store just to check in and have a nice chat with the employees.

Nancy

admin

5. April 2008 at 08:17

Reply to Marvin »
Thanks Marvin - I appreciate that.

I’ve felt for some time now that people trying to make a go of an online business deserve straight talk, not fast talk. Real help, not promises of riches overnight. I may not sound as sexy - heck I may not be as sexy (ha ha) as the slick sales letter pages showing you fast cars, fast money and pretty girls - but I am here to help and I am committed to helping as many people achieve their goals and dreams as possible.

Nancy

admin

5. April 2008 at 08:26

Reply to Michael Curry »
Hi Micheal,

You hit the nail on the head with your comment about social media being another tool we can use. I agree with you entirely. My issues are that some of it works better than others and that some of the old standbys that aren’t social media, like blogs, can do as well with fast rankings or even out perform some of the social media sources and can stick around long term. (I dont’ classify blogs as social media unless they are actively soliciting interaction like this blog does.)

What bothered me was the excessive hype I’ve seen lately. Promises made that are not, in my opinion, sustainable or in the case of competitive phrases even attainable. There has never been a tool I’ve used whether it’s social media, product launches (the new rage), PPC or even SEO that is without a learning curve and effort.

Thanks for sharing, I appreciate having you in our community.

Nancy

MD.MASHIUR RAHMAN

5. April 2008 at 08:54

Nice your co-operation

Simon

5. April 2008 at 22:47

Nancy,

Hate to mention this, but the images in the pdf file you send out are NOT CLICKABLE.

Simon

5. April 2008 at 23:52

Sorry, my bad.

Downloading the latest version of Adobe Acrobat solves the problem.

Thank you for the videos.

admin

6. April 2008 at 08:17

Reply to Simon »
Hi Simon,

Happy to hear you figured it out. For everyone else you need to be on at least version 6 of Adobe Acrobat. Remember it’s a free download to get the latest version of the reader that you need.

Nancy

charles ndari

6. April 2008 at 08:37

Dear nancy.

Last year I followed all discussion about you in Warior Forum. It seems that most participant from StomperNet and Liveblueprint. It’s very interesting that I can pick up some positive ideas to learn about SEO.

I must say here that I should be on Liveblueprint member from last year. But at the time I was living on a Tight Budget.

Anyway, I can see that “your proof and not promise” show me
again the truly proof your SEO teaching. I have a very clear here
a example of proof that using Word Press blog and Blogger can
be more powerfull then the buzz of social media by big names or
it’s called ‘the Gurus”.

When you search the keyword ‘make money online’, you will surprise that #1 for that keyword in Google is a 13 year kid/blogger from a small country in Philiphina.

He using WordPress. Also, I want to mention here, #2 for that keyword is people using blogspot.com. Imagine, there is 27,200,000 pages right now and how this blogspot can ranking,
sooo….high. The Kidblogger people called him,make money more
then his mum bank manager.

I only want to say here, your videos and step by step SEO teaching proof that the power of blogging than social media buzz.

charles

Frank Manson

6. April 2008 at 12:27

Dear Nancy

I have tried an assortment aof SEO products and spent a lot of money. Based in South Africa SEO expertise is at best non existant. I really want to turn my life around and get traffic so that I can make some money. I have a few sites but after 2 years have not made one cent but spent a fortune. I just want someone who tells it like it is and can help me. I know it requires work and I want to put the time in , but I currently do this about 4 hours a day and still no closer to anything. I have fallen into the socail marker trap and others but I know from your videos that you can help me and I want your help. I only came to know of your recently but would appreciate it if you could help me.

I know SEO is importnat but some so called Guru’s here in South Africa no even less than me. I want to get my sites on page 1 of google and keep them there and I want o make some money instead of spending so much, and for me it is at 8 times the cost due to the exchange rate so you can imagine how I feel.
Is there a course that you offer that I can get onto - PLEASE PLEASE HELP ME !!!!!!!!

John Cowburn

6. April 2008 at 15:46

Thanks for the reply on sub domains, it helped a lot. One thing I wasn’t sure of from Matt Cutts input was: is he saying Google used to only let a couple of results in from one domain and now that doesn’t apply or is he saying the opposite? Couldn’t work it out, brain cells probably on the decline!!

Peter Hutchins

6. April 2008 at 20:50

Hello, I subscribe to Brad Callen and Matt Callen and the things they publish to the web, such as article submitter and directory submitter, my question is…, Do they work ? And would explain the need for backlinks or are they un-neccessary for SEO rankings.

Alex Newell

7. April 2008 at 01:54

Hi Nancy

Thanks for your Social Media video - and I guess that means that you are creating a content site here! it is good to see a useful classification of the plethora of SM sites and I love the SEO slant on how they are operating.

Another SEO question is what stage of the buying cycle the visitor is at and many visitors at SM sites are not buying at all - they are watching movies, chatting to friends etc. Trying to sell to these guys does not seem a good idea but they could be a good source of lead generation

I look forward to more videos but I found the music in the background interfered with hearing you clearly.

All The Best

alex

ArrGee

7. April 2008 at 02:29

I’m having problems with promoting my site:
http://www.roulettesecretsuncovered.co.uk
But I’ll have a good look through your videos and see what changes. I’ll be sure to post back my results here soon.

Omaha SEO

7. April 2008 at 02:30

Nancy,
Just kidding about stopping by the store to watch the video. I drive by 180th & Pacific several times a week. I’ve known about gpis for several years and have watched your linking. Several interesting domains you own for passing PR.

If capacity is an issue for the videos, you might consider using amazon’s S3 service to host them. Since you’ve got that product launch build up vibe going, if there’s a launch day video - as3 has the capacity for all your images and video. http://www.amazon.com/gp/browse.html?node=16427261

Came closer to getting the second video, but seems to be stuck on “loading” for over 30 minutes - eeek! I’ll keep at it.

Brett Gill

7. April 2008 at 04:13

I am trying to get some good information on how to promote my affiliate websites, all I seem to hear is the same information over and over and people trying to sell this and that program.
http://www.manukahoneymanuka.com

Tim

7. April 2008 at 05:27

Hello Nancy
I just wanted to wish you all the best for the upcoming launch of Live Blueprints.
For sure Nancy is one of the best in Seo, and she will be shooting up everybody to the top of google!
Keep rocking

Jack

7. April 2008 at 05:40

Hi Nancy
Also thank you for this awesome social media video.
There’s some very interesting stuff in there

admin

7. April 2008 at 06:29

Reply to Frank Manson »
Hi Frank,

Nice to hear from someone so far away. Welcome!

I am offering an SEO course soon, if you would, please sign up on the home page (www.liveblueprints.com) to join the waiting list and you’ll shortly be receiving more information on the what, why and when.

Nancy

admin

7. April 2008 at 06:32

Reply to John Cowburn »
Hi John,

Matt Cutts is trying to say that Google has been working to prevent a site with many subdomains from taking over a page for a term. I had seen some of this previously (the multiple listings from the same domain but different subdomains) but don’t see it now.

Make sense?

Nanc

admin

7. April 2008 at 06:41

Reply to Peter Hutchins »
Hi Peter,

This is a really good question. When trying to rank on Google, quality is more important than quantity and really always has been. But there is what I’d call a critical mass of links that is required and how big that critical mass is depends from market to market depending on the level of competition in that market.

I do recommend a level of directory submissions for any site. I recommend a service I use in our tools of the trade section (it’s about halfway down the page). What you should look for in any directory service is one that lets you set up multiple anchor text and descriptions for the submissions so they look more natural. I also never submit more than 200 at a time without totally re-writing the anchor text and descriptions.

As for article submissions, my problem with most of the services is that they submit the same static article with the same links to a bunch of article directories. Many of those submissions could be ignored by Google as duplicate content. We focus on much fewer submissions to high authority directories with unique content and varied links.

Nancy

admin

7. April 2008 at 06:45

Reply to Alex Newell »
Hi Alex,

You bring up a very good point about the mindset of folks who are using video and networking sites. We have run extensive tests of videos and the sales conversion rate is nearly nil on them. I look at it (videos) more as an opportunity to start to develop an identity with your potential audience. It can start to brand you and if you send them to a page designed to collect leads, you may do well enough with that. But if you have a hard goods ecommerce site, don’t expect a lot of sales.

Thanks for sharing your perspective.

Nancy

admin

7. April 2008 at 07:11

Reply to ArrGee »
Hello ArrGee,

I took a gander at the site you listed. As of today, Yahoo (crawls backlinks and reports backlinks pretty quickly) doesn’t show any backlinks to your site. I did a quick check on the age of your site and it appears to be less than 2 weeks old. So you are just beginning. Do watch the UG3 videos carefully.

Also on your site, you should use more meaningful title tags for the interior pages. From a visitor’s perspective I’d also name the left hand navigation differently. For example ‘Method 1′ doesn’t mean anything to me. Using some catchy name for a method will improve visitor experience. And since it’s new I won’t comment much on the home page copy other than it needs work both on the copy itself and it needs some jazzing up with headlines, bullet points and testimonials. A better use of white space and placing the headline in red larger font would be some initial first steps.

Good luck!

Nancy

admin

7. April 2008 at 07:12

Reply to Tim »

Hi Tim,

Thanks a bunch!

Nancy

Rob S

7. April 2008 at 08:50

Well Nancy..um…those videos were very eye-opening. But you know what hit me? It was your confirmation on the hubpages and squidoo loosing there staying power. I was doing well with the hubpages and noticed myself about the no-follow. I guess the gurus sometimes do more harm than good by making US saturated one method while they continue to profit from the ‘real’ methods that they keep to themselfs..rrhhh:(

Also…type this in for me on Google…”legitimate ways to make money online” without quotes and please tell my WHY my silly article on buzzle.com with no incoming links is STILL on page 1 and varies between 3 and 5 position out of 2.4 Mill. The links are dead too as i can’t edit it further. Anyway…that crappy FIRST article i did is still up there since Sep 2006 so i must have done sommething right :):) Looking forward to all you have to share and……thanks for sharing when no-one else ‘really’ does..Kudos,
Robbie.

admin

7. April 2008 at 09:21

Reply to Rob S »
Hi Robbie,

Thanks for the comments - helping to cut through some of the worthless advice so people like you can achieve success is why I do this.

Your article on Buzzle ranks because Buzzle has so much authority. No inbound links to your article page but it’s still a PR2. But you could get other listings on that page. Now my strong recommendation is to get your own blog going. Best done as I say by going into the expired domain market and finding an expired domain that has good backlinks still pointing to it’s home page. Getting some domain on online income or related topic is not that hard - even one with good backlinks on it. Going that route gets your site immediate ‘authority’ in Google’s eyes.

But if you really don’t want to go that direction (content on a page you don’t own), I’d put up a good article on ezinearticles which I’m finding beats Buzzle a lot of the time and then bookmark that article at Digg and Propeller. You could easily get 3 listings on page one of Google that way. Digg and Propeller are hands down the two best bookmarking sites. Treat them kindly so they don’t turn on all of us. ;-)

Nancy

Rob S

7. April 2008 at 09:39

Thanks Nancy. That was a quick answer. It either means your a night owl or you have your laptop in bed too LOL :) heehee!!. Im embarrassed to say I’ve heard of Digg but not alot of marketers (the lists I’m on anyway) talk about Propeller…must give that site a look at thank you. You articulate your message clearly and concise on video so your pleasing to listen too.

PS: can we have the music just a tidily bit quieter (cheeky grins!)
Otherwise im sending you to my list as i believe you have some eye opening SEO to share.
Off to bed & thanks again…appreciated,
Robbie

Colin

7. April 2008 at 13:53

Is it better to setup a blog in a sub-directory at the main site or to setup a separate domain for the blog that links to the “money site”? I’m assuming the latter based on some of your previous comments, but am not sure based on other comments.

If separate domain is best: Is mainkeyword.INFO better or worse than long-tail-keyword.COM?

You mention how it’s important to mixup the anchor text and that makes sense. I’m wondering how you went about doing that with “baseball gloves”. I mean that really doesn’t seem to lend itself to a lot of different variations unless you go long tail, which you advise not to do.

I have my credit out and ready to buy … PUH-LEASE don’t make me wait much longer. :-)

Justin

7. April 2008 at 22:37

Hi Nancy, Great stuff.

Do you use and/or advocate the use of Black Hat tactics in building web sites?

Peder Andersen

8. April 2008 at 03:50

Hi Nancy
I totally agree with your opinion about social media sites. Normally I use blogs to create backlinks to my sites, and it functions well. Now I have tried a couple of social media sites to create links to my sites, and I also have good results from that. But I only have few visitors direct from the social sites. The biggest advantage I have experienced is from the backlinks to my sites. These backlinks have giving me a top 5 placement on Google.

Regards
Peder Andersen
http://www.pederandersen.com

Daniel

8. April 2008 at 05:40

Question on “nofollow” tag:-
There are many gurus saying we should place “nofollow” tag for pages such as Contact Us, SiteMap, etc. What do you say about this? What is the rule of thumb for the usage?

How will placing this tag help improve our ranking in general?

admin

8. April 2008 at 08:33

Reply to Colin »
Hi Colin,

Loads of good questions here.

OK on the blog issue, if you have a catalog based ecommerce site, we advocate both a blog on the main site (I call main sites money sites) and we build mini networks of blogs (rather small networks). That’s why you might have been confused. If you are not an ecommerce site (and I see that your site is is not) then it depends, given the limited number of pages and content I see on your site and the topic you are covering I think an on-site blog would be a great addition. Set up a Wordpress blog in a sub-directory and put a link to it at the bottom similar to what you did with the link to you squeeze page.

Regarding network blog sites, my strong recommendation is that you get acquainted with the expired domain market and find a couple high quality expired domains to use rather than some set rule like mainkeyword.INFO or long-tail-keyword.COM. I just did a webinar with Frank Kern yesterday that goes into the expired domain issue in more detail so be sure to come back often or sign up (if you’ve not already for vNews or seotalk notifications.

On the anchor text issue, I like to see folks go after two or three competitive (but related) phrases at once with the home page. With the baseball site we were a bit ambitious and went after 5 (softball gloves, baseball gloves, softball bats, baseball bats and baseball equipment). Primetimesportinggoods.com is sitting solidly on the 2 glove terms on page 1 and bounces between page 1 and page 2 (for now - we’ll win these also) for the two bats terms and is also on page 2 for the term baseball equipment. With that many phrases, it was easy to mix up anchor text with those terms, the site name and a few other terms. I’m moving a new site now for three strong terms on the home page.

We will be opening up shortly, please be patient. And if you are serious about getting in when we open sign up on the home page for the early notification - we do take care of those who sign up there first.

Thanks for all your questions and comments Colin!

Nancy

admin

8. April 2008 at 08:40

Reply to Justin »
Hi Justin,

Good question! I never advocate use of black hat tactics. To me black hat tactics are those clearly designed to cheat (for example doorway pages) and will result in certain banning by Google if caught. Now I may use what I call gray hat tactics on a money site. (I use the term money site for any large income producing site you own.) I may be inclined to test out gray hat on test sites to see how well they perform before risking a secure money producer. The more money you make from a site, the more you want to be cautious about what tactics you use.

Technically all SEO is gray hat or worse in Google’s eyes. Any action you do on your website to specifically ‘manipulate’ the SERPs is against Google’s TOS (terms of service). So any SEO can easily be argued to manipulate the SERPs. That said Google knows that folks SEO and even publish guidelines on what to look for in an SEO firm.

Nancy

admin

8. April 2008 at 08:48

Reply to Peder Andersen »
Hi Peder,

You’ve touched on what I call the ‘dirty little secret’ of social media marketing. It just doesn’t produce the flood of visitors some ‘gurus’ claim it does and that traffic doesn’t seem to convert well in our tests. That said, some sources do produce backlinks and some backlink sources are good ones to get.

The focus should be on what I call ‘return on effort’. Some social media sites don’t take more than 2 minutes to produce one or more backlinks and others (like video sites) take quite a bit of time. So for everyone reading here, focus on your return on effort and you’ll make smart choices.

admin

8. April 2008 at 08:56

Reply to Daniel »
Hi Daniel,

Well don’t ‘nofollow’ your sitemap, you’ll want that one crawled. We do have an ecommerce blueprint and ‘Super Cart’ (no joke that’s the name - I started calling it that in jest but our members liked it and it’s stuck) in which our template comes with no follow tags on pages like ‘contact us’, ’shopping cart’ ‘privacy’ and ‘terms and conditions’ pages. We don’t bother with placing no follow tags on the left hand navigation links which I have heard a few preach you should no follow also. Whether you should no follow your left hand navigation is a discussion topic that’s a bit too complex for this forum. We do cover it in our membership though. The short answer on that is - it depends. Mostly it depends on the individual’s technical and SEO knowledge base. No following your left hand navigation, if you don’t fully understand what and why you are doing, can produce disastrous results. I don’t bother with no following the left hand navigation on my own sites as I think the benefit from doing it correctly isn’t that great.

Parvez

8. April 2008 at 18:39

Hi Nancy,
I’ve been reading abut seo a lot since past 8 months, and would say every guru or expert has got his own theories and, ridiculously we all fall into it without them actually showing any proofs.
#1 on “golf gifts” for several years:- Now that is authority to me and yes, what I learnt from you is amazing stuff and thanks for breaking many seo myths:- long tail myth, social media sites myths and so on! I think I can rank on Google’s first page soon!!
Just need motivation, confidence and inspiration a bit more.

Some questions though:- How do you think SEO for an ecommerce site is different than a usual content/affiliate site ?

Also, there are reseller programs of huge ecommerce sites like AMAZON and EBAY i.e one can become their affiliate and set up e-store whose products/content pages will be generated through their program. How easy or difficult would be the seo of such sites like “amazon astores ” opened by small individuals while checkout and delivery is taken care of original site i.e amazon?

Also, would love to join ur program when it opens ? You must be having some other secret tools in your arsenal. :)

Thanks again for providing all the good stuff.
Parvez.

Yak

8. April 2008 at 19:03

Why do you spam Usenet groups? Especially ones that have nothing to do with your SEO BS?

admin

8. April 2008 at 19:24

Reply to Parvez »
Hi Parvez,

As far as SEO for ecommerce or, say, affiliate marketing sites there isn’t a difference of type of business. I get that question often. What does matter is how you set up your site. For example, a large site with a traditional left (or right) hand navigation is actually easier to SEO than a site that’s set up for just a sales page. That said, our methods are adjusted for both. We have one member who will be speaking shortly (on video) who has what appears to be a single sales page site that went from nowhere to page 1 of Google for the term ‘gain weight’ (he sells an information product on how to go from skinny to muscular).

You can do well being an affiliate marketer with a lot of affiliate products. This can work well whether it’s something like Amazon or eBay or even Clickbank. What is really important is for you to define your business model to fit your interests, lifestyle and talents and then to structure your site to get you where you really want to go and then we do the SEO. So I guess what I’m saying here is that nothing needs to hold you back, you can pick what you want and still rank well. We work with folks to make these important first choices.

We will be opening Live Blueprints soon and despite all the successes we’ve had (our members are a very happy group), I’m the type of person who needs to move the bar higher. We’ll be revealing more shortly about the program.

In the meantime, I just did a webinar with Frank Kern yesterday that we’ll be posting up soon so be sure to sign up for notifications so you can see it as soon as it’s up. If you know Frank Kern at all, you’d know that he’s really not into SEO but after our webinar he’s got a totally new take on what he could be doing to make more money. Hint - you could do it too.

Nancy

admin

9. April 2008 at 19:40

Reply to Brett Gill »
Hi Brett,

Your comment got held by our system because you put more than one link in it. I removed the excess links and approved it. To get to your issue, if you’ve not listened to the new video that we just released where Frank Kern grills me on some SEO techniques, you’ll want to. Some good info specifically targeted to affiliate marketers. Frank was blown away with what I had to show him and I’ll promise this isn’t the same ol’ stuff you see the other guys promoting.

Nancy

Nancy

10. April 2008 at 20:02

Thanks for the great info and I’m looking forward to the video’s…

Claude Fullinfaw | Usana Malaysia | Usana Distributor

10. April 2008 at 21:43

Dear Nancy, I just viewed your video after Jim sent me the link. I have learn’t a bit from what you just shared and can’t wait till I see more. I used to wonder why my long tail keyowrds lost their power after a few days. Now it makes sense.

Thanks Claude Malaysia
Usana Independent Distributor
+60(0) 176580506

guy

11. April 2008 at 01:20

Hi Nancy, Im really looking forward to learning something from you but all Ive seen on your videos so far is waffle. Where’s the beef? tells us something, anything!!!

Pete Moring

11. April 2008 at 02:35

I was really getting into the first video up top, but at the point you start talking about article submissions, it stops and won’t play any further, even though I’ve tried several times now.

Is there a way i can get around this??

Pete.

Nicolas

11. April 2008 at 07:14

Nancy,

Thanks for being open and honest about what really works and what doesn’t. There is so much stuff going around that just isn’t true. I look forward to more of the same and your liveblueprints program.

Mr Lee

11. April 2008 at 07:44

While I think you did a nice job on the trafic part I think you missed something very important from a Social Media perspective.

Having traffic is all well and good, we can’t live without it, but does the traffic convert into sales. Social Media traffic is the lowest converting traffic I have and I no longer waste much time on it.

Sure I’ll put a few links to a new page on a SM site as it will get the new page in the SE, quickly while I’m doing other things and slowly adding links from my network of sites.

SM is more of a brick than a foundation. It will bring sme trafic but mostly they are just readers or lookers rather than buyers.

If I had a ‘beautiful girls’ site I might go to one of the top ranking SM sites and make a comment in their comments section, with a link to one of my pages. That’s about it. It helps with authority and PR but it doesn’t sell much.

As I said before, just another small brick. I’d much rather have smaller, higher converting, amounts of traffic than higher amounts of non converting SM traffic.

My test for anything I do is will it bring surfers who will buy what I’m selling. If not it’s probably a waste of time.

Cherie

11. April 2008 at 07:51

Hi Nancy

Thank you so much for your detailed and very useful answer. I really appreciate it especially since you are so busy. I will look into your suggestions,especially the forum/membership idea.

thank you

Cherie

admin

11. April 2008 at 10:42

Reply to Nancy »
Thank you very much Nancy!

Nancy

admin

11. April 2008 at 10:43

Reply to Claude Fullinfaw | Usana Malaysia | Usana Distributor »
Hi Claude,

The neat thing about focusing on more competitive terms is that your site will end up ranking for long tail naturally anyway. Thanks for the kind words.

Nancy

admin

11. April 2008 at 10:47

Reply to Pete Moring »
Hi Pete,

The issue is one of two things. Either it’s because you are hitting the video the same time as everyone else or it’s your PC’s memory.
We are having extremely high viewings of all our videos right now which can cause some problems with play. While we are looking into alternatives with more bandwidth, right now all I can suggest is to try again in a bit. However, if you continue to stop in the exact same spot and it doesn’t play further no matter how long you wait, it’s more likely an issue with your PC’s memory. Cleaning out your cache and temporary Internet files folder has always resolved that issue for me - no matter whose site I’m downloading and playing from.

Nancy

admin

11. April 2008 at 10:50

Reply to Nicolas »
Thanks Nicolas! I got into this solely because I got a bit upset over some of the misinformation I saw in the market. I honestly wonder whether some of these ‘gurus’ know they are wrong and just don’t care or whether they really don’t know. Anyway, my only words of advice is never take the advice of some guru who never discloses his/her own sites and how they rank. If they can’t prove they are right, then they are probably wrong.

Good Luck!

Nancy

admin

11. April 2008 at 10:59

Reply to Mr Lee »
Dear Mr. Lee,

I could not agree with you more on the conversion factor. I didn’t touch on that in the video for two reasons. First, I knew I was already upsetting some big names out there by disclosing the truth. There are multiple social media courses out there pushing the subject hard and I feel my job is to present a more balanced picture. Moreover, I don’t want to come across as being totally negative about social media because even I use some selected bookmark sites to drive links to my site. It’s not all bad it’s just not what some folks are representing it as. I mean I saw in the banner for one of them the claim ‘Forget SEO’. You have got to be kidding me.

Secondly, the data I have on conversion is not as robust as I’d like it to be to go public with the claim. So my agreement with you on low conversion of social media site visitors should be considered a personal agreement rather than a professional endorsement. And part of the reason why I don’t have enough data yet to present a professional opinion is that I actually find most of these sites to be poor generators of any visitors, much less converting visitors. So I will take more time and collect sufficient data before I provide a firm public stance on this.

Make sense? Thanks for the input - I appreciate such thoughtful contribution to our community here.

Nancy

admin

11. April 2008 at 11:01

Reply to Cherie »
Hi Cherie,

You are very welcome. I had to think for a moment about who you were and then it hit me that you are the recipe gal. Good luck on building that business more profitably.

Nancy

admin

11. April 2008 at 11:04

Reply to guy »
Hi Guy,

I’m not sure if you’ve watched all the videos yet. But if you haven’t be sure to watch the one with Frank Kern and myself. In that I go through and show exactly what you need to do to build a blog that can rank pages in minutes. Beyond that I think it’s important to go through concepts first and specifics second. One of the challenges I can face once in a while in our membership community is that folks get too focused on the rules and guidelines provided without taking the time to understand the ‘why’ behind it. Subsequently they don’t understand when, if or by how much you can bend those rules. Just food for thought.

Nancy

double glazing

11. April 2008 at 13:31

videos are great but the conversion factor on a site is crucial. yes you need traffic but it has to convert

Dan

12. April 2008 at 00:05

I’d love to see the vnews attached in the email but as I opened it, it says that my acrobat reader can;’t decrypt the document. Please help.

Thanks,
Danny

admin

12. April 2008 at 06:52

Reply to Dan »
Hi Dan,

You need Adobe reader version 6.0 or higher (current version is I think 8.0). Remember you can always download the latest version of Adobe reader for free.

Nancy

admin

12. April 2008 at 06:56

Reply to double glazing »
Hi,

I agree entirely with your comments about traffic that needs to convert. I’ve used a number of traffic generating strategies over time and none of them convert as well as traffic you’ve gotten from natural search engine positions on terms that are relevant to your site’s theme. I’ve posted earlier that I personally find the conversion rate from social media traffic to be very poor. Which actually makes sense. Those folks did not start out their Internet activities actively searching for a product they were just socializing. I think we are in agreement.

Nancy

Charles Attal

17. April 2008 at 23:33

Hi Nancy,

I don’t know if you answered me or another Charles. This site has been up for some time but never get hits or inquiry. Cancer is a big thing in life with almost 1 of every 3 getting cancer I would think people would be interested in getting information. I am not computer literate, need a mentor to guide me on getting placed up front on the search engines. I am willing to pay someone (resonable price) to guide me and explain the methods used to create traffic to my site. I am in the process of developing a product site next but hesitate because of the lack of interest in my first site. What can you offer in advice for a beginner who does not know much about internet marketing and getting placed up front on search engines?

admin

18. April 2008 at 06:18

Reply to Charles Attal »
Hello Charles,

I find it’s not the topic but how you spin it and position it that makes it appealing or not to visitors. I did take a peek at the URL you noted and I saw what most people call a splash page when I got there with the words ‘Enter Here’. That’s not a good idea. When someone lands on your site you have just a few seconds to get them interested and engaged. A splash page rarely does that.

Your title tag just says ‘Welcome to New Century Promotions’. That’s vague and not indicative of a health site. While you do have a description and keyword meta tag filled with words about cancer and health, it’s not much content to pull your page to rank anywhere.

You don’t have hardly any backlinks pointing to your site either. With almost no content on the home page, no backlinks it’s not surprising that your site doesn’t rank much or get many visitors. The few people who do find your site hit a vag